Omnisend
Email, SMS & marketing automationSelf-serveEDITOR'S CHOICEPARTNER
Our top pick for eCommerce marketing: email, SMS and web push unified in one platform, with prebuilt store automations that get revenue-driving flows live faster than anything else — and a genuinely usable free tier.
Reviewed by Marcus Taylor★★★★★4.3our ratingUPDATED JUN 16, 2026
87/100
INDEX SCORE · EXCEPTIONALfrom $16/mo
Free plan · paid from $16/mo
How Omnisend scores.
Features & depth88 / 100
Integrations84 / 100
Ease of use90 / 100
Value for money84 / 100
Platforms it integrates with (4/6).
ShShopify ✓WoWooCommerce ✓BCBigCommerce ✓MaAdobe Commerce (Magento) —WiWix / Squarespace ✓AzAmazon —
STRENGTHS
- ✓True multichannel — email, SMS and web push in one place, not bolted on
- ✓Native one-click integrations with Shopify, WooCommerce, BigCommerce and Wix
- ✓Prebuilt eCommerce automations live in minutes, plus a working free plan
WATCH OUT FOR
Contact-based pricing rises as the list grows, and SMS is billed on top via separate credits.
The details.
Category
Email, SMS & marketing automation
How it works
Self-serve
Standout capability
Yes — Email + SMS + push
Integrations
Shopify, WooCommerce, BigCommerce, Wix, Yotpo, Recharge, Gorgias
Pricing
from $16/mo — Priced by contact count, with a working free plan (250 contacts, 500 emails/mo). Standard starts at $16/mo for up to 500 contacts; Pro from $59/mo (2,500 contacts, unlimited emails). Cost climbs with list size (~$65/mo Standard at 5,000 contacts) and SMS is metered separately.
Best for
SMB, Startup, Mid-market
Ready to try Omnisend?
from $16/mo · Free plan · paid from $16/mo
Omnisend pays for featured placement (labelled PARTNER). It never changes its Index Score or where it ranks in our index.
OMNISEND COMPARISONS