Drip
Email, SMS & marketing automationSelf-serve
An eCommerce-focused email and SMS automation platform that ties campaigns to store and purchase data, aimed at growing online retailers.
Reviewed by Marcus Taylor★★★★★4.0our ratingUPDATED JUN 16, 2026
79/100
INDEX SCORE · EXCELLENTfrom $39/mo
14-day free trial
How Drip scores.
Features & depth82 / 100
Integrations85 / 100
Ease of use78 / 100
Value for money72 / 100
Platforms it integrates with (4/6).
ShShopify ✓WoWooCommerce ✓BCBigCommerce ✓MaAdobe Commerce (Magento) ✓WiWix / Squarespace —AzAmazon —
STRENGTHS
- ✓Deep native eCommerce integrations with purchase and behaviour data
- ✓Simple, transparent contact-based pricing with full feature parity at every tier
- ✓Strong visual automation builder built around revenue and store events
WATCH OUT FOR
No free plan (14-day trial only), and cost rises automatically as the contact list grows.
The details.
Category
Email, SMS & marketing automation
How it works
Self-serve
Standout capability
No — Ecommerce ESP + automation
Integrations
Shopify, WooCommerce, BigCommerce, Magento, Google Analytics, Zapier
Pricing
from $39/mo — Priced purely by contact count with full feature parity across tiers (no feature gating). Entry is $39/mo for up to 2,500 contacts — there is no smaller tier and no free plan (14-day trial only). Scales automatically: ~$89/mo at 5,000, ~$154/mo at 10,000, ~$289/mo at 20,000.
Best for
SMB, Mid-market
Ready to try Drip?
from $39/mo · 14-day free trial